INDIANA UNIVERSITY

Concept and design for an annual giving brochure.

Every year Indiana University Varsity Club reaches out to donors to let them know how their money has helped student-athletes and encourage their continued financial support. In the annual giving brochure we detailed donor benefits and profiled student-athletes to help tell the story that donations help both on and off the field. We also used existing photography along with big bold copy to celebrate and illustrate IU’s winning history.